Acro Adventure.

Site Setup • Design • Development • 2020

The Mission

Create a personal brand & video library website for Acro Adventure. At first a new website to launch immediately & collect sign-ups for an online course that ran in December 2020… Followed by a real branding & iterative improvement project.

It was important to the client to have a simple website that was easy for them to post events on, collect sign-ups, and advertise their private coaching services. With the intent over time to add functionality & content – in the hopes of creating a tutorial video library.
Your mission, should you choose to accept it, is to infiltrate a high security facility and recover a stolen top secret prototype.

Quick-fire Launch

The client wanted this website created last minute to advertise & collect sign-ups for an online series of classes.

As such, when launched it only contained a contact page & the main landing page that detailed the course & funneled visiting prospects into paying customers.
The prototype is capable of emitting frequencies that can be used to brainwash those in earshot.

Incremental Delivery

Instead of a typical website build, that follows requirements gathering, proposal of work, approval, work completion and then a single handover, this project followed a retainer model. One of incremental stages and ongoing work.
We’ll outfit with you high tech gadgetry & a small specialised team to help you to get in and out, undetected.

☝️  Acro Adventure’s first sign-up homepage.

Evolution

After successfully collecting sign-ups for the clients online course, work began to turn the sign-up site into a fully fledged personal brand. The entire site has been re-designed, truly refecting the clients branding & personality.

The new look & style of Acro Adventure was also accompanied by increased functionality at each stage, making the website a great example of getting started quickly with an online presence and benefitting from it immediately, without sacrificing on the end result.

  • A welcoming home page.
  • Blog posts & testimonials.
  • Hero images for priority information.
  • Email sign up:
    • Class registration
    • Course participation
    • Segmented sign-up forms
  • ConvertKit integration.
  • Video library functionality.

This message will self-destruct in: 5; 4; 3; 2; 1.

☝️  Acro Adventure’s beautified home page.
Position
  • Web Developer
Org
  • Freelance Project
Year
  • 2020-21
Work
  • Website setup, design & build
  • Iterative improvement & delivery
  • Front-end development
  • WordPress website
  • Online class registration
  • Video library
  • Email service provider integration
Website
Acro Adventure

Process

Good design is a journey of understanding.
My aim is to create a website that helps you to reach your goals & provide real measurable value.

Each project begins by learning as much as I can about your needs & business, in order to get a crystal clear picture of issues your users may be facing and an insight into how to ensure your site performs.

I want to identify your goals, along with where your needs are not being met. This allows me to help to get you where you want to be.

Using this research as a solid foundation, we can move fowards, confident that the site we build together will give you the results you’re hoping for.

Attention to detail is key, which I combine with a results-driven approach when designing my client’s websites.

Bringing an understanding of good design principles, I ensure your website not only looks good, it’s also a pleasure to use – helping it to outperform your competitors.

I prioritise performance & stability in every website that I build as a freelance web designer, as I know how important it is to you that it functions as well as it looks!

Want to have control of your own content? No problem, I primarily work with WordPress; providing clients with a simple & intuitive way to manage your website.

Taking care of your investment is super important! I offer a range of flexible website maintenance packages solely designed to ensure your new website is secure & backed up.

If you’re thinking of making iterative updates to your site and improving it over time, you’ll definitely want this.

Scroll to Top