The Obstacle is the Way

I’m a big fan of Stoic philosophy, and this book by Ryan Holiday is well worth a read for anyone, no matter what your field is. I really believe it will help anyone to improve their mindset! 🙌
The book provides a framework composed of three disciplines: perception, action and will.
The pivotal theme is based on a quote from Roman emperor Marcus Aurelius. …

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Why onboarding is so important

It is best to assume nothing in relationships. It’s quite easy to make assumptions. Though, they are all too easily off the mark. 🤦🏼‍
That’s why onboarding is so important in my process when working with a new client.
I’ve learnt that it’s worth the effort at the beginning to clarify a few important things. …

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Coding is like cooking

Just like when learning to code, in cooking you start with the basics.🧑‍🍳
The fun thing about cooking is that, once you have the basics down, you can start to improvise; taking what you find in the fridge (user requirements), with the concepts that you know (best practices) and still cook (or build) something well 🙌 …

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Stop procrastinating

You don’t have to be great to start, but you have to start to be great.⁠
I can think of many ways that this applies to my life, and to my work.⁠ ⁠The reasoning can take many forms, whether it is fear, procrastination, or perfectionism… Whatever it applies to; person, brand or website. It can only become great, if it is given the chance to start. Done, is better than perfect. 🖤 …

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Rediscover your brand

Web Design is about breathing fresh life into an existing website & brand, just as often as it is for bringing a new one to life.⁠
This could be over the short-term, such as in iterative web design; where you prototype, test and refine a website. Going through multiple cycles to reach the end design.⁠ Or it could be taking an old, outdated website and giving it some love, to bring it more in line with your client’s vision. 😍 …

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Work-Life Balance

What does Work-Life Balance mean to you? 🤔
A huge part of my decision to go freelance came from wanting to control my Work-Life Balance… Of working to live, rather than living to work. ⁠
As such, I am intentional about how I spend my time each day, for who knows when it will be my last. 🤷 …

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Take time to analyse the problem

⁠When solving problems, dig at the roots instead of just hacking leaves.⁠ ― Anthony J. D’Angelo
This quote doesn’t just apply to life as a Web Designer, but to life in general! ⁠
It’s so easy to get caught up in dealing with what’s immediately in front of you and not to take the time to step back. To really look at what needs to be done. 👀 …

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How to choose a logo

In my last post I mentioned how I chose my business name. With that decided, and some ideas in mind, I approached a Graphic Designer. She ran with the brief, coming back to me with three routes 💪
To come up with some initial ideas I Googled other freelance businesses, and logos linked to my chosen business name. …

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How to choose a business name

Before starting to freelance, I got a little caught up with the details of how to start one. Beyond the initial logistics, it was the simple things that took me the longest to decide on.
⁠It’s important to be true to yourself and follow a gut instinct. At the end of the day, it’s your business, so why not have a name that you enjoy, right? 😉 …

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